Growing Exodus from 80K to 113K, organically
Two years owning brand presence across eight platforms for a self-custody crypto wallet. Follower growth is the headline. The trust behind it is the story.
Read case studyI'm Abraham. Over eight years across crypto, fintech, and hospitality, I grew a 113K social following at Exodus, held 97% customer satisfaction at Binance, and put AI to work so my team got real hours back every week. In two languages, in any room.
Built at Binance and Exodus, where a wrong answer costs people money, and in Tulum hospitality, where a bad night costs you the review. The work held up under both kinds of pressure.
Pick the role. I'll show you the proof that I've already done it.
At Exodus I owned brand presence across eight platforms, from X and Discord to Google Play, the App Store, and Trustpilot. Growth came from showing up daily with a voice people recognized, events that gave the community a reason to gather, and a content rhythm built around what the data said, not what the calendar demanded.
Read the Exodus growth storyI led a team of nine specialists across eight public platforms at Exodus, and before that worked the 24/7 support floor at Binance, where every ticket touched someone's money. I write the SOPs, design the escalation paths, and run the KPI reporting that makes good numbers repeatable instead of lucky.
Read the Binance storyCustomer success is the through-line of my whole career: converting and retaining 250+ clients at a Tulum wellness clinic, walking 5.9K+ Binance customers through stressful money problems, and keeping a 9K-member community engaged at Exodus. People come back when someone owns their outcome. I own it.
Read the Tulum storyNot a prompt hobbyist. I shipped a production triage system at Exodus using Claude, Notion AI, and LLM workflows that sorted incoming social mentions, flagged urgency, and drafted weekly reports automatically. For small and medium businesses, I build the same thing scaled to your stack: AI that handles the routine so your people handle what pays.
Read the AI build storyA brand is what people repeat about you when you're not in the room. I kept one voice coherent across X, Discord, Reddit, app store reviews, and Trustpilot at Exodus, and rebuilt reputations the slow, honest way in hospitality: Holistika's guest rating climbed from 4.1 to 4.8 stars, Raw Love's from 4.3 to 4.9.
See the brand workAt Hotel Holistika I built a vendor partnership system from scratch: local tour operators, wellness practitioners, and transport providers, each with clear terms and a shared incentive to send guests our way. Revenue scaled 17% in the first three months. At Exodus I did the digital version, aligning marketing, product, and support teams so campaigns landed as one push instead of three.
Read the partnership storyTwo years owning brand presence across eight platforms for a self-custody crypto wallet. Follower growth is the headline. The trust behind it is the story.
Read case studyClaude, Notion AI, and LLM workflows wired into a production support pipeline. Ten hours of team capacity returned, every single week.
Read case studyTwo years and 5.9K+ customers at the world's largest crypto exchange, handling money, panic, and PII without a single compliance incident.
Read case studyA vendor network that scaled hotel revenue 17% in a quarter, a restaurant rating rebuilt to 4.9 stars, and a clinic taken from zero to 250+ converted clients.
Read case study"Abraham can calm an angry customer at 2 a.m. and present growth strategy to leadership the next morning. Our community grew because people trusted him, and they trusted him because he showed up the same way every day."Dana WhitfieldDirector of Customer Experience, Exodus Movement
"Thousands of tickets, a 24/7 floor, real money on the line. Abraham held a 97% happiness score and made it look calm. When new hires asked who to shadow, the answer was always him."Marcus OseiCustomer Support Team Lead, Binance
"Abraham built our entire client operation from nothing. He converted over 250 clients in a market where trust is everything, and most came back because of how he made them feel."Valeria DomínguezFounder, The Quantum Clinic, Tulum
Whether you have a full-time seat, a three-month project, or a workflow that's eating your week, tell me what you're working on. I'll reply within one business day with an honest read on whether I can help.
Prefer to write directly? [email protected]